Eric Steinman believes that the best performances tap into a genuine emotion, be it a child’s curiosity, a mother’s concern or a grandfather’s passion for life. Whether it’s a heartfelt baby commercial or a quirky comedy spot, he seeks to capture these feelings with nuanced, intelligent filmmaking best suited to the concept. He’s equally comfortable crafting a feature film quality cinematic approach as he is with a hand-held documentary style.

Eric also believes in listening.

His work has been recognized in award shows from New York, to London, to Cannes, to Asia and the Middle East.