Henri Bassil is a seasoned director and writer whose body of work includes two award-winning short films and over 500 commercials. Born and raised across multiple countries, Henri proudly identifies as a global citizen. After graduating from ESRA in France with a degree in filmmaking, he embarked on a career directing commercials that have taken him around the world.

Henri has a passion for capturing dynamic visuals—from high-octane car sequences and thrilling sports moments to lifestyle narratives and musical films. He is equally skilled in crafting contemporary visual stories across a wide range of genres. His creative vision is encapsulated in his motto: “Creating emotions from beauty.”

Throughout his advertising career, Henri has collaborated with renowned brands such as Hilton, Porsche, Etisalat, Mars, Pocari, Audi, Ford, Samsung, Nissan, Ferrero, GMC, BMW, and Toshiba, among others.

Currently, he splits his time between France and the UAE, continuing to bring his unique global perspective and artistic flair to every project.